EMS News: 2001-07-01 |
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Campaign Performance
Determining the effectiveness of your e-mail campaigns is extremely important when determining how to market your product. The new Campaign Performance reporting tool allows you to search for and compare the performance of one campaign to another.
Percentage graphs are generated comparing the following statistics:
- Opened E-mails
- Clicked Through
- Bounced E-mails
- Unsubscribes
Advanced searching options are available.
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