 EMS News: 2002-02-19 |
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Auto-Responders
Warp 9 has added an auto-responder to the EMS Agents. When user information is captured using an EMS agent, an e-mail can be automatically sent to that person. This e-mail can be your first point of communication between your company and a potential customer, allowing you to make a good first impression. These e-mails also provide the user a chance to unsubscribe from your offering before you send out your next campaign, preventing unwanted spam.
The auto-response content can utilize the dynamic EMS field tags that your standard e-mail content uses. This allows you to personalize each response with their captured information.
The agent and auto-responder technology can be used to increase your viral marketing efforts and improving customer serice while reducing your manual workload.
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